Ms. Ipsita Banerjee

• Pursuing in Health Communication from The University of Burdwan since 16^th October, 2021.
• A in Mass Communication, The University of Burdwan (first class first)
• A (Major) in Communicative English, University of Calcutta

• Health Communication
• Health Communication and Disaster
• Climate Change and Health Communication
• Post-truth and Health Communication

• Paper Presentation on ‘From Propaganda to Culture: A Discourse Analysis of “Metaverse” and Global Communication’ in the Two Day International Webinar on Conceptualizing Culture in India: Nation, Province & Locality organised by Centre for Studies in Local Languages and Cultures, University of North Bengal on 23^rd March, 2022.
• Paper Presentation on “Public Health Awareness In Social Media: A Selected Study of Twitter Handles During Covid-19 Pandemic” in the International Conference (online) on Democracy and Governance in the 21^st Century organised by Bengal Institute of Political Studies on 11^th September, 2021.
• Paper Presentation on “Family Planning and Media Advocacy: A Selected Case Study” in the International Conference (online) on “Current Issues in Business Management, Education, Research and Social Psychology” organised by Shodh Sankalp Education and Research on 1^st August, 2021.
• Paper Presentation on “The Evolution of Research Traditions in India: An Analysis of Research Philosophies in Social Science Research” in a Three Day National Conference on “”Indian Cultural and Communication Traditions” organised by Rabindranth Tagore University, Bhopal on 16^th April, 2021. This paper was recogised as the Best Paper of the Session.
• Paper Presentation on “Post Covid-19 Phase and the Dynamics of Social Science Research in India” in the One Day International Social Science Conference entitled ‘Issues and Challenges of Social Science Research in Post-Pandemic Era’ organised by Sree Chaitanya Mahavidyalaya, Habra on 30^th 19^th Februrary,
• Paper Presentation on “Work from Home” and Changing Dynamics of Employee Relations as “New Normal” in India in the International Webinar entitled ‘Changing Dimensions of Work and employee relations’ organised by The Department of Business Administration (Human Resource), The University of Burdwan on 30^th September, 2020
• Paper Presentation on Issues and Challenges of Work from Home as “New Normal” in Covid-19 Scenario in the One-day International Inter-Disciplinary Webinar entitled ‘Decoding COVID-19 and Allied Issues’ organised by ISLAMPUR COLLEGE on 08^th September, 2020
• Paper Presentation on “Issues and Structure of Newspaper Content during Covid-19 Pandemic: An Analysis of a Selected Dailly” in the International Webinar entitled ‘“COMMUNICATING COVID-19: GEOPOLITICS OF A GLOBAL PANDEMIC” organised by Sree Chaitanya Mahavidyalaya, Habra on 30^th June, 2020
• Presented a paper on “The Emergence of Bengali News Portal in Post Globalisation Era” in an International Conference on “Bengali Journalism: Post Globalisation Era” organised by the Department of Mass Communication, The university of Burdwan on 10^th November, 2017.

• Assistant Professor, Department of Journalism, School of Media and Communication, Adamas University, India [ since 18^th April, 2022].
• Assistant Professor in the Department of Journalism and Mass Communication, Swami Vivekanada University, Barrackpore [September, 2021 to 5th April, 2022].
• Research Assistant (ICSSR IMPRESS), Department of Education, Government of India with The University of Burdwan [Since 31^st December, 2020 to September, 2021].
• Research Associate in Dexterous Writing and Research Services, Konnagar, West Bengal [Since August 2019 to December 2020].

• Number of research papers published in UGC CARE listed journals: 1
• Number of research papers published in International peer-reviewed Scopus index journals: 2

For Details, Visit: https://vidwan.inflibnet.ac.in/profile/252412

Selected Publication (s):

1. Das, Rajesh, and Ipsita Banerjee. “Digital technology and health advocacy on covid-19: A case study of twitter handles of the world health organization and ministry of health of india.” Journal of Liberty and International Affairs7 (2021): 97-117.
2. Das, Rajesh, and Ipsita Banerjee. “Scope of media advocacy during Covid-19: a selected case study in Kolkata.” Journal of Liberty and International Affairs(2021): 50-71.
3. Das, Rajesh, and Ipsita Banerjee “Role of Slogans in Electoral Narrative: A Discourse Analysis of West Bengal Elections.”. Inclusive , Vol. II(No.19), (2021) 129–142

1. Worked as a Research Assistant under (ICSSR IMPRESS), Department of Education, Government of India sponsored project with The University of Burdwan [From 31^st December, 2020 to November, 2021].
2. Worked as a Supervisor under  Ministry of Consumer Affairs, Food and Public Distribution Sponsored project on Impact Assessment of the Jago Grahak Jago campaign through Post Offices with IIMC, New Delhi [January, 2022]
3. Worked as a Supervisor under Ministry of External Affairs sponsored project on “Evaluation and Impact Assessment of Mass Media Campaign on Safe and Legal Migration” with IIMC, New Delhi [January, 2021]
4. Worked as an Investigator (in West Bengal) for a National project on Women in News and Entertainment Media in India, sponsored by Indian Council of Social Science Research (ICSSR) with the Indian Institute of Mass Communication [2019].

• Received Gold Medal from Calcutta Journalists’ Society for securing first class first position in M.A. Mass Communication from The University of Burdwan.
• Secured first position in Communication Catalyst 2019 organised by Glenmark Foundation, Mumbai for contributing towards Behaviour Change Strategies in the fight against Malnutrition with CSR-NGO linkage.